Don’t Hate Me Because I Worked At Omniture

Hello. My name is Jason. And it’s true, I once worked at Omniture.

It was 3 years ago that I moved on from Omniture to see how things worked on the client side. The company I went to work for had zero web analytics, so I was charged with building the practice from the ground up. I got to work understanding the needs of the business and sending out RFPs. Although I had come from Omniture, I was keeping my companies best intest in mind, and I was set on choosing the vendor that would provide us the greatest long term value.

However one vendor decided that I was simply wasting everyones time, including my own, by going through the RFP process. I was so entertained by this voicemail, that I had it converted to MP3 and had filed it away.

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One thing I have learned working on the client side is that there never is a single tool that answers all your questions.  If you take a peek under the covers, you’ll notice that I’m running Omniture, Google Analytics, and Yahoo Analytics on my blog, I’m an equal opporunity analyst.


Jason Thompson

Jason is the Sr. Director of Community Solutions at Keystone Solutions. If you are interested in partnering with Jason at Keystone, in need of analytics & optimization consulting, or looking for employment/internship possibilities, please feel free to email ‘jason [at] keystonesolutions [dot] com’

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One Comment

  1. Posted January 8, 2010 at 8:03 am | Permalink

    Wow!

    That’s just sad, but it is not surprising. Thanks for sharing!

    -Rudi

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