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Author Archives: Jason Thompson
Building a Data Driven Culture: Marketing Your Practice
One of the primary reasons that cost centers or value centers or whatever you want to call them, are unsuccessful is that many, SEE ALSO: Almost All, of these organizations are run with the belief that their customers end users, don’t have a choice. After college, I went to work in an IT organization where [...]
Posted in Analytics, Marketing, Tao of J 2 Comments
Building a Data Driven Culture: Process Integration
Often, the start of any new analytics practice is centered around technology, I blame the vendors for this. It’s in your vendors best interest that you get up and running as quickly as possible, the faster you deploy their solution, the faster they get paid. This isn’t necessarily a bad thing, implementation has to be [...]
Posted in Analytics 2 Comments
Social Is About Real Conversations
Jason ThompsonJason is the Sr. Director of Business Solutions at Keystone Solutions. If you are interested in partnering with Jason at Keystone, in need of analytics & optimization consulting, or looking for employment/internship possibilities, please feel free to email ‘jason [at] keystonesolutions [dot] com’Twitter - Facebook - More Posts
Posted in Tao of J 2 Comments
Sportsmanship Matters
I’m a huge proponent of kids play sports. Growing up, I was constantly involved in one sport or another, baseball, basketball, or tennis, through high school. More important than wins or losses or how good I got at a specific sport, was the life lessons that I learned in the process. The greatest lesson I [...]
Posted in Tao of J Leave a comment
Get More Done by Working Together
I grabbed lunch today with one of my good friends, Michael Sanders, who is the lead Product Manager at BambooHR. I have always loved working with Michael. He is smart, talented, unassuming, and JUST GETS IT. It’s no surprise that I have found ways to continue working with him, even though our careers have led [...]
Posted in Tao of J 2 Comments
Disagreements Build Greatness
This morning, I was excited to watch the Outside the Lines feature on Michael Jordan’s struggle as an NBA executive. I was excited because I was hoping to pick up a few lessons on leadership, some stories I could share with my team about the dangers of surrounding yourself with “yes men.” As the story [...]
Posted in Tao of J 2 Comments
Don’t Take Your Customers For Granted
My video wasn’t convincing? Here are 3 simple reasons why you shouldn’t take your current customers for granted: They pay you $$$ Treated right, they will likely buy more products/services Word of mouth is so much more valuable than cold calls Jason ThompsonJason is the Sr. Director of Business Solutions at Keystone Solutions. If you [...]
Posted in Tao of J Leave a comment
Building a Data Driven Culture: The Tools
There is a popular philosophy that many are espousing that claims “it’s not about the tools, it’s about the people.” There is some truth to this philosophy, it is about the people but it is also about the tools. As I was preparing to write this post, I found myself struggling to come up with [...]
Discovery Channel’s Social Reload Failure
Discovery Channel re-aired the 2012 season premier episode of their hit show, Deadliest Catch, in what they have called “Deadliest Catch: Social Reload.” The Reload episode is supposed to “go deeper than ever with fan tweets [and] interactive questions,” however the onscreen Tweets are impossible to read and it feels more like an episode of [...]
Posted in Tao of J 2 Comments


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